I'm here to share my CoSchedule
review because I am so excited about this service. I've played around with a lot of free and similar services in the past, but the ease of using CoSchedule, because everything is right in one place, convinced me to keep the service past my two week trail.
I started using CoSchedule
at the advice of some fellow bloggers, when I asked how I could share Facebook posts more efficiently with a different program. Everyone wrote back that I should just switch to CoSchedule! After two weeks, I absolutely had continue with it. Not only does it make prescheduling promotions especially easy because the prompts you within WordPress to schedule promotions before you even post, but you can share your friends' posts and other interesting information with your readers on a variety of platforms.
With just a little work upfront, to make up for the fact that you just started using CoSchedule, you can leave your laptop, smartphone, and tablet and go live the life that you blog about!
In the past, I used to send out one tweet and one Facebook post when my post went live. If I saw a post I liked, I would click the share buttons on the post, but, if I read a few good ones in a row, I would not share as many because I didn't want to clog my feeds and turn off readers and followers.
Here is a screenshot of the first few days that I used CoSchedule
*These are my experiences with boosting my traffic, but the streamlining of promotion will be the same for everyone!*
Since I've never been much for Twitter, I started slowly adding more tweets. I shared a few of my own posts, but I also shared some from friends. You can see that the first Saturday that I used CoSchedule, I promoted my posts almost hourly. Normally, I get zero
Twitter referrals. I was hesitant about losing followers by over tweeting, but instead, I got 27
Twitter referrals. I attribute some of the success to making sure that I added hashtags to the tweets. In the past, the auto-tweets that I would send out through a plugin on WordPress, I couldn't customize the messages, so that the Facebook and Twitter messages were different.
With CoSchedule, you can easily schedule promotions for the day of, a week after, a month after, or even months after the initial posting, if you have evergreen
material. In fact, if you write something seasonal, you can go ahead schedule it to be promoted during the next Christmas season! (I know it seems premature, but you'll probably thank yourself later!)
Share Your Own Content:
Schedule from CoSchedule's Website
Or schedule straight from WordPress!
Share Other Posts:
Also, like I mentioned above, you can easily share material from other bloggers or websites! I have found that sharing great content from other bloggers is helpful in building relationships, and your followers appreciate good content. If you are adding value to their Twitter or Facebook streams, they are more likely to keep interacting with you. I know that I love when I see a tweet that provides information that helps me better a writer, blogger, or deals with issues that I care about. So, if you know your audience, you can add value and not just bother people!
Here is an example of how I share great content with my Twitter followers:
First, I find something of value. This article will appeal to people with chronic illnesses, like me. I already have a lot of followers who deal with chronic illness, so sharing something funny, but meaningful is important.
After I find the article, I go to the CoSchedule website and create a social message. If my day is already scheduled full of messages, which it should be, I set it to tweet or share on Facebook at a later date. Sometimes I go in search of articles to share, so I devote maybe 20-30 minutes, but other times, in my general internet browsing, I find something.
After choosing the profile or profiles to share the article/post, I can start creating my customized post. Sometimes I use the same text, but set it to share on different profiles at different times, but other times, I choose to only share it on one platform. I tend to share much more frequently on Twitter, where I've read that the average life of a tweet is 15-18 minutes.
Then you need to decide if you are going to have a link post or picture post with a link. By placing the link under "link post," and then clicking the "image post" tab, CoSchedule will pull pictures from the article, but you will need to go ahead and re-paste the URL into the text. CoSchedule will ago ahead and shorten the URL, so you won't need to worry about it taking up your 140 characters!
From what I've read on several sites about social media engagement, tweets with pictures are far more likely to be clicked because they are more eye catching. I haven't looked at my own analysis yet, but I try to evenly use pictures and text tweets, if I am doing a lot of promotion for a single post in a short amount of time. If I am only tweeting someone's post once, I try to use a picture. Or, if I have not promoted a certain post recently, I definitely use a picture. I haven't sat down to look at the analytics of which of my posts are bringing in the most clicks, yet, but when in doubt, I use a picture!
My number one tip is not to simply paste the title and URL into the box and tweet it out. Once you read the article:
+ Think about the post as a whole or what key piece of information that you took away from the post.
+ What would make you click the article? Write that! This applies to your own promotion and promotion of the material you are sharing.
+ Sometimes I even ask people their opinions on the post, when it's an article can spark a discussion!
+ Again, use hashtags because they give your readers a quick overview of the topic and new readers/followers may find you, if the article is of interest.
The articles that I share are in line with the topics that I write about, so if someone finds my tweet with a hashtag and visits my blog, they will find more posts of a similar nature, turning them into potential new readers!
So, you should definitely try CoSchedule, if you are interested in prescheduling with ease, increasing your interaction with readers on various social platforms, and possibly increasing traffic to your own site.
If this post helped convince you to try a two week free trial, please use my referral code here! (I put a lot of work into this!) Once you've signed up, also check out the very generous referral program to help defray your own costs!
Additionally, the CoSchedule blog is a great resource on maximizing the effectiveness of CoSchedule and all things social media. I recommend checking it often!
I can guarantee that I'll be scrolling down to the bottom of this screen to set up promotions on Facebook and Twitter as soon as I finish editing! [CoSchedule can also link to Linked-In, Tumblr, and Google+, if you're so inclined.]
Disclosure: This CoSchedule review contains referral links and was written as a part of the referral program. However, the opinions and tips are entirely my own.